Some medspa and spas had a difficult year while some maintained and some even experienced growth. Why is that? Why do some fail and some succeed? It has to do with the entrepreneur’s habits and focus. In this article you will discover how to develop successful habits to ensure growth in 2021! Habits are acquired behaviors or thought patterns that are repeated so many times … [Read more...]
Virtually uplifting
Shamanism is an example of a healing art you can offer online. In my 26 years as a professional spa consultant I’ve encountered more kinds of healing practices than you can shake a massage stick at, from ayurveda to qiqong, chelation therapy, reflexology, hydrotherapy and dozens more. But there’s one I’ve always considered to be lurking on the sketchy fringes, like a … [Read more...]
GOOD ATMOSPHERE SENDS OUT A CARING MESSAGE
“The Lost Words” by Robert McFarlane and Jackie Morris brings a new dimension to health care. Looking for new directions in business is extremely challenging, especially in areas you may not associate with your core business. But I often find excellent new ideas when visiting businesses, hospitals and art galleries around the world. Each year I try to visit somewhere so … [Read more...]
Focus on Seniors
Watchfulness Acceptance Respect The METOO social media movement is an excellent example of how positive change is made possible from a grassroots level. A few individuals started a conversation that resulted in a new and humane social order for today and for future generations. Society is beginning to pay attention to the ever “ageing elephant “in the room. There are … [Read more...]
Niche Equals Rich in the Day Spa Industry
Why should we go poor trying to do everything, when we might easily become rich doing one? With the spa market becoming more and more saturated, the standard methodologies behind doing business within the industry are rapidly changing. A decade ago, it was sufficient to offer the standard fare of facials and massage with a theme and an appealing facility. This is no longer the … [Read more...]